Little Rituals. Bath & Body

SERVICES: Creative direction, Logo set design, Colour palette, Label design, Brand typography, Thank you card design

YEAR: 2023

ABOUT THE BRAND

Little Rituals. Bath & Body offers self-care products that nurture your mind, body, and soul. With a mission to help women discover their true beauty and inner goddess, their thoughtfully curated range of products promotes relaxation, rejuvenation, and a sense of well-being. Indulge in a cherished self-care ritual and embrace your true beauty with their exquisite collection.

ABOUT THE PROJECT

Our primary goal was to craft a cohesive and enchanting brand identity that eloquently communicates femininity, sisterhood, and a touch of magic. The business exudes a witchy charm, resonating with those who seek a deeper connection with spirituality and the allure of the mystical.

Client Experience

Thank you so much, Ruta. You really understood my vision and you hit the nail on the head with your design, mood board, and colour palette. Even though originally I wasn’t sure what direction I wanted to go, you nailed both visions I saw. It was a tough decision to pick one, but I went with the one I was instinctually drawn to. I can’t wait to package my products in the gorgeous design you came up with.

- Sarah “Little Rituals. Bath & Body”

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UX Prog | Logo Design

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Aroma Solace | Visual Identity