Aroma Solace
PASSION PROJECT
Creative direction, logo set, colour palette, label design, brand pattern, business card.
YEAR: 2023
ABOUT THE BRAND
Aroma Solace specializes in therapeutic aromatherapy products designed to bring calmness and solace to busy lives. Their essential oil blends and diffusers create serene atmospheres for ultimate relaxation and balance.
BRAND PILLARS
Balance, aromatherapy, tranquility, zen, comfort, soothe.
COLOUR PALETTE INSPIRATION
Inspired by AromaSolace's mission of providing therapeutic aromatherapy products for tranquility and balance, I have crafted a colour palette that reflects the brand's essence and calming influence. The chosen hues evokes a harmonious blend of nature, elegance, and comfort, symbolising the essence of AromaSolace's brand in providing solace and serenity to all.
LOGO DESIGN INSPIRATION
Drawing inspiration from Aroma Solace's brand pillars I have crafted a logo that exudes classiness and luxury while symbolising the essence of healing essential oils.
For the business name, I have selected an elegant display font that reflects sophistication and a sense of luxury. This choice signifies the brand's commitment to providing high-quality and therapeutic aromatherapy products for ultimate calmness and solace.
The tagline is represented by a modern and clean sans serif font, emphasising clarity and simplicity. This font choice harmonises with the business name font and creates a balanced visual appeal.
The focal point of the logo is a beautifully stylised depiction of two drops, symbolising the essence of healing essential oils. This symbolic element evokes a feeling of serenity and tranquility, perfectly capturing Aroma Solace's mission to create serene atmospheres for relaxation and balance.
Overall, the logo design aims to encapsulate Aroma Solace's commitment to therapeutic aromatherapy products, providing a visual identity that resonates with its target audience, exuding refinement, and inviting ultimate relaxation and serenity.
Ready to elevate your brand identity and make a lasting impact?
Contact me now to get started on an exciting journey toward your brand’s success.
Click HERE to inquire