ABOUT THE BRAND

Fox & Fern Apothecary harnesses the tranquility and restorative power of nature to create exceptional skincare products. Inspired by the deep love for botanicals, Fox & Fern Apothecary offers a range of natural, handcrafted soaps and body care products, each infused with ingredients that soothe and nourish the skin. Their commitment to purity, quality, and sustainability ensures that every product not only pampers but also promotes a responsible, eco-friendly lifestyle.

ABOUT THE PROJECT

The objective was to create a brand with a sophisticated, moody ambiance that reflects the elegance of a classic apothecary style that incorporates organic elements. The logo design beautifully communicates the brand’s craftsmanship and passion for botanicals. The color palette was chosen to blend sophistication with a natural touch, evoking the richness of the earth and the beauty of ferns.

The result is a cohesive, elegant, and organic brand identity that appeals to customers who value quality, authenticity, eco-friendly practices, and have an appreciation for a sophisticated vintage vibe.