ABOUT THE BRAND

UX Prog is a dynamic learning platform where design meets technology. UX Prog believes that UX is more than just aesthetics—it's about seamlessly integrating technology with design concepts. Their comprehensive approach covers everything from user research and business needs to design solutions and implementation. Driven by values of curiosity, empowerment, ease of use, and passion, UX Prog is committed to quality and simplicity. Whether you're a designer, programmer, business owner, or simply curious about a career path, UX Prog is here to guide and inspire you in mastering the fusion of design and technology.

ABOUT THE PROJECT

The main goal was to create a modern and approachable visual brand identity.

The primary inspiration came from programming, an area where the UX Prog owner has specialized for many years. When designing the logo, my aim was to blend design and technology. The result is a sleek, modern logo set with a tech-savvy vibe.

For the color palette, the UX Prog owner wanted hues inspired by technology and programming. We chose a vibrant green for the accent and three blue variations, including a very light version to balance it out. This palette effectively communicates growth, innovation, and progress, aligning well with the brand’s mission of merging design with technology.